Personalised videos really grab the attention of your audience and shows people you care. Personalised email campaigns and the norm but personalised videos are still relatively uncommon. This makes a personalised video campaign even more impactful to your clients.
We can produce your whole personalised video campaign, including –
• Personalised landing page with call to action buttons
• Personalised video thumbnail
• Video hosting
• Analytics and reports
We can personalise pictures, sound, voice and graphics
We can also do really clever stuff such as automate a phone call while your video is being watched or access the recipients facebook and linkedin pictures and incorporate them into their personalised video.
Simple and competitive pricing structure, with two elements
1 Production fee for creating your video
2 Price per each hosted video, depending on amount of videos required
Sprat produced a personalised invitation video starring Richard Ayoade, star of the British sitcom, IT Crowd and Gadget man. Richard is an actor that resonated with the Cisco customer base.
We emailed the video to some Cisco customers and the email was a big hit.
“I absolutely loved the personalized email. I’m a huge Richard Ayoade fan, and it was so nice to get this kind of email from Cisco. It made me feel special.”
“This is the first time I’ve received an invite like this, and it was surprising to receive it from Cisco! Very cool!”
The video campaign had a 16% overall conversion rate, and a 60% conversion rate for those who viewed the video. These rates are unheard of at Cisco.