Magnitone

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The brief

The client had a shooting day with Pixie Lott and wanted a campaign video for thier product.

The idea

Working with agency BWP, Sprat decided that the best way forward was to use the stills photography shoot day to make a behind the scenes style video to maximize the time we had with Pixie. We wanted to show Pixie in her working environment and show how she uses the product in her busy life. We wanted the video to feel ‘real’ rather than staged and using the stills day to shoot Pixie really made that possible.

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Some of our work